Episode 61 features Co-Founder of The Superfan Company, Kim Kaupe. I have been following Kim’s content online for a couple years and was pleased to get a chance to meet her at the Next Gen Summit in June of 2019 when she was there as a speaker. This was an interesting interview that follows her journey from childhood through present day.
Some topics we discussed were:
Her goal of working for a magazine
Serendipitously meeting her Co-Founder
Keeping their jobs while starting the business
Getting into Walmart
Her Shark Tank experience
…and much more
If you all haven’t had the chance to follow Kim online I’d suggest to do that below as she has a great perspective on business and entrepreneurship. If you need a starting point, check out her “Coffee with Kim” series on here website here -> https://www.kimkaupe.com/coffeewithkim
While Kim has not yet mothered a human baby, she delivered ZinePak—now The Superfan Company—into the world in January 2011 after holding positions at Conde Nast and Fathom Communications. She has been thrilled, killed, and amazed by her first few years of entrepreneurship and is so proud of what The Superfan Company has established in past seven years. From successes in retail with Walmart and Cracker Barrel to working with world class tours for legends like Paul McCartney and Bob Dylan to stints on TV shows like ABC’s Shark Tank, the highs have been SO high… and the lows well, gray hair is cool now right?
From Katy Perry and ACE Universe Comic-Con to Logic and the New York Mets, Kim has had more than 100 amazing clients throughout the years and no, she cannot pick a favorite client…she loves them all (somewhat equally!).
She enjoys sharing the highs and lows of entrepreneurship on her social media, along with her adventures, travel, and friends (much to their dismay, often yelling, “Do not put that on your Instagram! Well unless I look good and then you can.”)