Brandon Hakim is on a mission to give you the education you’ll never get in school.
When he was in college, he walks into the dean’s office of his University and says “I feel like we’re getting an outdated education.”
She says…they’re working on it. So he started reading books.
One book turned into two. Then into four. Eventually into over 1,000.
He’s since helped over 360,000 people learn faster, work more efficiently, and download the wisdom from thousands of pages of books into their brains in a fraction of the time it would take to sit down and read a book.
We all are looking, at times, for a second opinion to confirm the decision we are making is the correct one. It’s hard to go with intuition exclusively on every decision and we’ve been told our entire lives to look for mentors and individuals that can help guide us to the next phase of our growth.
Mentors are vital. But there is a problem.
“Advice givers” are everywhere.
You must make sure you are seeking out the right ones.
I have started to think about this more recently because I’ve been getting out to the golf course with my son and having the opportunity to become a coach once again. I was a PGA Teaching Professional for many years and worked with golfers of all ages and skill levels. I had a certain style to me that was unique and I related to my students and was able to help them get better, not just physically but mentally. Although I left the golf industry all together several years ago, the coach in me and my knowledge of the game didn’t.
Maybe that is why it pains me when I overhear someone on the range driving giving advice to another person. I can tell very quickly by watching one swing whether they are a good enough player to even understand proper swing mechanics or sequence one needs in the golf swing. Also, the verbiage and amount of information is another tale altogether. Generally, the player they are “instructing” gets frustrated and is most likely going to have that poor thought in their head for a while leading to more harm than good.
This happens a lot in all areas of life, and we’ve all been there. We all want to seek out advice but figuring out on your own is far better than being led down the wrong path when the path is very unclear. When it comes to more difficult decisions you certainly need to have your intuition be a guide, but it’s also vital to have people that you trust and that have been down that road before share their insights to help you navigate a decision more clearly. And that is why mentorship is so important. Having a couple of mentors or coaches to lean on for critical advice can save a ton of time and money and get you in the right headspace.
That is why it’s important to choose advice wisely. But how do you do that?
I’ll share a couple of questions I like to ask myself prior to getting a mentor or seeking advice from someone I know.
Does the person giving the advice have the domain knowledge to be giving this advice?
In the time I have known them, have they been consistent in their approach and actions?
Are they available to be able to mentor me?
Do I trust them without any doubt?
Will they provide me honest constructive feedback or sugar-coat to avoid hurting feelings (look at #2 to help)
Do I walk away from conversations with them feeling confident and energized or confused and unsure?
These are some of the things I like to consider in the process.
As I said, I believe most of the decisions we make on a daily basis need no advice from anyone. We don’t have to post a question on Facebook or text, 10 friends, because the reality is that we are going to be biased and go with the decision in line with our thinking anyways. We’re human, It’s our nature.
But mentors should be pushing us to think differently and expose our “weak-minded” thoughts that plague us in decision making in order to help us grow stronger.
I believe everyone needs at least one mentor in their life at all times, sometimes more than one. I have a couple of people right now that are mentors to me and they been tremendous in their guidance. I’ve gotten lucky I guess but I’ve also used the questions above to vet them well prior to letting them into that deep relationship with me.
If you need any more guidance on this please reach out, but there are probably a few people you can already see as possible mentors in your life. Make sure they pass your sniff test, and after you’ve done a full vetting, remember to not overthink it and go with your gut if you feel they’d be a great person to lean on.
Like it or not, Audio has been on a rise over the past several years and podcasts have taken a place near the top of content consumption. It’s no wonder companies like Spotify and iHeartRadio have made significant financial investments in podcasts and will continue to do so in the coming years.
So that begs the question you should be asking yourself, should I start a podcast?
The answer is almost certainly a yes and here’s why.
It’s How People Learn And Will Continue To Learn
With the growing distractions and short attention spans, people don’t always have time to read a new book and some don’t absorb the information as well as other mediums. In the past, you could basically listen to others teach something but you had to be in that physical location which made it expensive and time-consuming. With the invention of video, that added a new interactive layer to learning because you could now sit in the comfort of your home or office and get the same “in-person” learning without having to leave your chair. However, there lies one problem, you must be viewing the screen most of the time especially if there are visuals like a presentation included. Since most people have access to a phone, watch, echo, or other devices besides the TV, they can now use that to multi-task and learn or get entertainment while doing other activities like yoga, washing dishes, running, etc. The younger generations are always looking at ways to hack life and the access to podcasts has made it a clear path to do just that.
It Allows You To Stay Relevant
Let’s face it if you want to grow your own personal brand or business you have to continue to put out content and make it relevant to the audiences you are serving. Since audio content is certainly a part of the future it only makes sense to start making your mark now. I look back to 2017 when I started my Just Get Started Podcast and would have never imagined the doors and relationships the podcast has opened for me. Like anything, it takes time and consistency to build good content and the only way you stay relevant is to keep up with the times and speak about the things that matter today. With the world moving so quickly, content from a year ago may even be outdated in some regards. Furthermore, you can repurpose content in multiple ways to broaden the reach as people learn in all different ways. For instance, I can take this written article and turn it into a podcast episode and if I record with both audio and video I can now add this to YouTube or other social sites as video content as well. So, one piece of content can easily become three and many more if you break it down into mico-content.
There is No Better Time
The old cliche, “There is no better time than the present”, rings true in this situation. You obviously haven’t started a podcast yet, I’m assuming, but if you did then congrats and keep it going! If you haven’t, then consider all that could come from putting this content out there like gaining reach from other industry publications, reaching new prospects or clients, establishing yourself as an industry expert, networking with people who are where you want to be, and the list goes on for miles. I often hear people complain when they see others gaining notoriety or attention for their work and it’s followed up a lot by “They got lucky”. This is total BS as we all know. They received notoriety because they’ve proven in one way or another that they have a deep knowledge of a particular industry or domain and generally that comes from many years of experience in that field. Podcasting isn’t any different. Not only can you be seen as that expert by putting out great content you may be able to learn vastly more if you interview other like-minded people in that field on the show. Think of the immense learning you will have just asking them the questions you want to know. However, you don’t get here overnight. Imagine if you started a podcast a year ago and published one episode a week. You’d have 52 episodes to your credit and hours upon hours of thoughtful and relevant content. So, imagine you wait a year before you start after reading this and think about all you might miss out on.
I could go for hours talking about this and I’ll continue to share the learnings from my podcast journey in hopes that it helps you accomplish more on yours.
In the meantime, a good starting point is this eBook I wrote called The Bootstrappers Guide To Podcasting: How To Overcome The Fear and Just Get Started. It’ll give some real-world ideas of what to do to get off the ground quickly. Remember, this is what I chose to do but you may go a different path. There are so many resources (and podcasts) online talking about how to start podcasts so try to google some ideas as well.
Don’t hamstring yourself by overthinking as you can continue to tweak and refine it as you go along. So, read the eBook today and start to gather your thoughts but by tomorrow you should be energized and ready to start on this new adventure called podcasting!
If you had any questions I am happy to try and help and please send a message to me through my website.