Nir Eyal Profile Headshot







Episode 70 is here and features Best-Selling Author, Blogger, and Founder, Nir Eyal. Nir shares stories about his journey into entrepreneurship, how he got into writing, as well as, we talk about his new book, Indistractable: How to Control Your Attention and Choose Your Life.

Some topics we cover:

  • Wanting to be a fighter pilot
  • Being obese as a kid
  • Being in an improve comedy group
  • Working in the Consulting business
  • Starting a Solar business
  • Going to Stanford Business School
  • Authoring Books
  • Intimacy
  • And much more…

Find Nir Online:



Nir’s Books:

About Nir:

Nir Eyal writes, consults, and teaches about the intersection of psychology, technology, and business. The M.I.T. Technology Review dubbed Nir, “The Prophet of Habit-Forming Technology.”

Nir founded two tech companies since 2003 and has taught at the Stanford Graduate School of Business and the Hasso Plattner Institute of Design at Stanford. He is the author of the bestselling book, Hooked: How to Build Habit-Forming Products and Indistractable: How to Control Your Attention and Choose Your Life.

In addition to blogging at, Nir’s writing has been featured inThe Harvard Business ReviewTechCrunch, and Psychology Today.

Nir is also an active investor in habit-forming technologies. Some of his past investments include Eventbrite (NYSE:EB), (acquired by LinkedIn), Worklife (acquired by Cisco), Product HuntMarco PoloPresence Learning7 CupsPanaKahoot!Byte FoodsFocusMate, and (acquired by Spotify).

Nir attended The Stanford Graduate School of Business and Emory University.


If you enjoyed this interview you may also like my Just Get Started Podcast Interview with Bryan Wish of BW Missions.

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